No heart in the city
The attitude of the head office of Red Cross Australia to the volunteers and staff in Lismore represents a snapshot of everything that’s wrong with charities in the 21st century.
Head office is saying ‘volunteers won’t meet our Key Performance Indicators so we’re moving to a corporate sponsorship model’.
To close an office and negate years of service by dedicated staff and volunteers just beggars belief.
The arrogant attitude of a head office so disconnected from the very people that made the organisation so dear to the hearts of many in the community is so disappointing, I still find it hard to believe.
I understand that the charity dollar is tougher and tougher to find but to close an office in a regional centre without even giving those who access it a chance to comment is simply an act of gross disregard.
People have given their time, dollars, good will and hearts – and people in Sydney and Melbourne are just slapping them in the face because it doesn’t fit with their new corporate model.
Red Cross is an organisation that transcends politics, war, religion but it would seem it can no longer bridge the community-corporate divide.