FASHION is serious business at this year's Splendour in the Grass.
Looking good is so much a part of the festival now, there's even a fashion mall!
The Really Small Mall features some of Australia's hottest labels, Sass & Bide, Maurie and Eve and up and coming designer, AJE.
This year it goes without saying; most of the fashion was happening from the waist up.
From the knees down, it was mud drenched gumboots.
But did that stop the style? No way. Mind you, it's pretty hard not to look gorgeous when you're twenty something if that.
Some of the looks that stood out were the obligatory feathers, lovely floppy hats, short shorts, lace details, fleuro colours and tassles everwhere.
So many beautiful young things wearing...very little, but wearing it well.